Advertising FIFA2026

TRG Launches “Away” FIFA World Cup 2026 Spot for Choctaw Casinos & Resorts

Written by TRG

Sharing our newest spot for Choctaw Casinos & Resorts, a Dallas Host City Supporter for the upcoming FIFA World Cup 2026™. Created by TRG, “Away” taps into one of the most iconic chants in global football culture — the unmistakable “Olé, Olé, Olé” anthem heard in stadiums around the world to celebrate big moments, rally fans, and create a sense of unity in the crowd.

By cleverly transforming the chant into “Away,” the campaign ties directly into Choctaw’s “Get Away To It All” platform while capturing the excitement, energy, and anticipation surrounding the 2026 tournament. The spot blends the passion of soccer fandom with the entertainment and escape that define the Choctaw experience, creating a timely connection between sports, travel, and celebration.

As momentum builds toward North Texas hosting matches during FIFA World Cup 2026™, the campaign positions Choctaw Casinos & Resorts at the center of the region’s growing soccer fever, inviting fans to get away, join the excitement, and be part of one of the world’s biggest sporting events.

About the author

TRG

Founded in 1976, TRG has a five-decade winning streak of building iconic brands. Orkin. Chick-fil-A. Ram. Motel 6. Charles Schwab. The Home Depot. Our greatest successes are tied to some of America’s most memorable stories, while our own story is one of results, respect, and award-winning work. We consider ourselves more than marketers – we’re in the memory-making business. More than activations and ads, more than media plans, TRG creates long-lasting memories in the minds of consumers that, overnight and over time, move markets. Fiercely independent since our founding, we push ourselves daily, bravely, and freely without distant boards or outside agendas. Find or follow the agency @TRG or @TRGCreativity.