September 22, 2021

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Moroch Explains How Gen Z Sees a Disconnect with Legacy Brands

by Jamil BuiePartner/Strategy The story of Gen Z and legacy brands is a lot like the infamous scene from M. Night Shyamalan’s The Sixth Sense (1999). Cole: “I see dead people.” […]

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Advertising
The Richards Group Creates Education is Freedom Campaign for DISD | Encourages Higher Education for Underserved Students

It’s a big year with students back AT school in Texas. Given the distractions and shifted priorities from the pandemic, getting higher education and/or career prep help […]

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Advertising Public Relations
Sylvia Shtraym Joins BizCom as Account Manager

Public relations and marketing communications firm BizCom Associates has added Sylvia Shtraym to its rapidly expanding team as Account Manager. In her position, Shtraym will provide strategy […]

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Advertising
3Headed Monster is a Southwest Agency of the Year, AGAIN!

For the second time, Dallas-based advertising agency 3Headed Monster (3HM) has been named a Southwest Agency of the Year by Ad Age, one of the advertising industry’s […]

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Advertising
Is Direct Mail Dead? Not Even Close | RAPP Explains Why

By Shravya Kaparthi, Director, Experience Analytics Direct mail is a decidedly old-school marketing vehicle — but make no mistake, it’s far from dead. In fact, building a custom […]

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Advertising
Spire Named to Inc. 5000 Fastest-Growing Companies in U.S.

Inc. magazine has named Spire Agency to the #2,938 spot on its prestigious Inc. 5000 list of the fastest-growing private companies in the United States. Companies on the […]

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Advertising Digital Agency
PMG Names Stacey Martin Chief People Officer | Advancing DE&I Commitment

Independent global digital company PMG, with offices in Dallas, Fort Worth, Austin, New York and London, has hired Stacey Martin as its first Chief People Officer, a […]

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Advertising Digital Agency
Mod Op Receives 2021 Content Marketing Institute Award for Best Overall Design in Digital

Agency Awarded for its Successful Relaunch of Belvedere Vodka’s Website Mod Op, a marketing communications agency with offices across the U.S. and an office in Latin […]

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Advertising
31,000 FT Shows the Human Side of Merry Maids | NameTag Films’ Chris Rupert Directs

Merry Maids is made up of warm, kind, dedicated and hardworking folks who are the heart and soul of the company. This campaign tells their personal stories, […]

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Production

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charlieuniformtango Chalkboard Showcases BTW National Honor Arts Students Artwork

Booker T. Washington (BTW) High School for the Performing and Visual Arts students Marin Tisdale, Jacquie Wheeler, […]

charlieuniformtango Posted On September 20, 2021

Creative Studio ATKPLN Gives Cap’n Crunch a 2021 Glow Up in New Campaign

Since the launch of the delectable sweet breakfast cereal nearly 60 years ago, the energetic adventurer who […]

ATK PLN Posted On September 16, 2021

Less is MORE…More or Less, at 3008

By Patty Harrison, Editor-in-Chief, AdChat DFW Last year, when I first visited the new 3008, now located […]

AdChat DFW Posted On September 15, 2021

Southern Sky Films Unveils Latest in Cask Collection for Patrón

When Patrón approached the teams at Southern Sky Films and Nice Content about a spot for their […]

Southern Sky Films OUTLAW POST Posted On September 14, 2021

Equilateral Wraps Summer with New Work for Choctaw and GameStop | Adds New Editor Max Smith

Equilateral is having a busy summer, creating eye-catching spots, images and videos for a few of their […]

Equilateral Posted On September 8, 2021

AdChat Spotlight | Kimberly-Clark’s Global Chief Digital & Marketing Officer, Zena Arnold
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Marketing
AFM Launches Football-themed Programs | GAMETIME GuacSTAR & Guac the Tailgate

As football season approaches, Avocados from Mexico (AFM) is launching two new football-focused programs to inspire, delight and attract more in-store attention to Avocados From Mexico across […]

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CPG Marketing
TIME TO RISE™: STACY’S® PITA CHIPS PARTNERS WITH HELLO SUNSHINE TO AMPLIFY FEMALE FOUNDERS

Stacy’s® continues its legacy of lifting up female founders by announcing the 2021 Rise Project finalists and launching the FoundedByHer business directory. Stacy’s Pita Chips is continuing […]

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Marketing
FASTSIGNS International, Inc. Announces Four Promotions

Leading Sign and Graphics Franchisor Shares Internal Growth Clockwise: Jeff Lewis, Lana Daley, Barbara Engle and Grant Walker FASTSIGNS International, Inc., the world’s leading sign and visual graphics […]

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AdChat Interviews Editor's Spotlight Marketing
Kimberly-Clark's Zena Arnold Shares Details on the Company's Digital Transformation | Watch AdChat Spotlight Interview

Irving-based Kimberly-Clark was founded in 1872 in Neenah, Wisconsin. The company’s first business was operating paper mills, and it went on to develop iconic brands such as […]

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Marketing
Maggiano’s Little Italy Enters Next Generation of Brand Legacy | Hires Dallas-Based Design Firm

Maggiano’s Little Italy® chose Dallas-based, global design consultant firm Harrison to utilize its award-winning strategic branding, interior design and architectural expertise in five of the brand’s restaurant […]

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Events Marketing
Summer 2021 Trade Show Success | Skyline Sector 5 Weighs In

by Briquelle Neyens The past year and a half have certainly been a whirlwind for any industry that relies on being able to have face-to-face interactions. While […]

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Marketing
Doritos Is Using TikTok Influencer AdamW to Find an Official 'Flavor Confirmer'

Frito-Lay is launching another initiative of their “Forever on Another Level” campaign to find an official taste tester for its classic Doritos Nacho Cheese chips. The campaign […]

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Marketing
Deciding Between Virtual or In-Person Event? | Falcon Events Offers Five Things to Consider as the Pandemic Subsides

At the height of the COVID-19 shutdown, businesses largely shifted to virtual events, seeking solutions for keeping customers, partners and team members connected and engaged. With FDA […]

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Marketing
Avocados From Mexico Promotes Ivonne Kinser to VP of Marketing and Innovation

Ana Ambrosi Promoted Director of Corporate Communications, Crisis and Public Relations Avocados From Mexico recently elevated Ivonne Kinser to the role of VP of Marketing and Innovation, while […]

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Film

Recent Stories

Dallas VideoFest Ends 34-Year Run | Focus on Tributes, Representation and Politics

REMEMBRANCES In a special pre-festival kickoff 7 p.m. Sun., Sept. 29 at the Angelika, Dallas VideoFest will […]

Kelly Kitchens Posted On September 10, 2021

Texas Frightmare Weekend Screens Rondo and Bob

Explores Look Creator of The Texas Chainsaw Massacre, The Howling and The Hills Have Eyes RONDO AND […]

Kelly Kitchens Posted On August 24, 2021

Dallas Screenplay Competition Announces Award-Winning Judges Lineup | Enter Your Screenplay

Clockwise: Jonathan Hurwitz, Jana Memel, Johnathan Brownlee, Bill Kelley, Aaron Thomas The Dallas Screenplay Competition, presented by […]

Dallas International Film Festival Posted On August 5, 2021

Dallas VideoFest's 2021 Festival Will be Its Last

In 1986 Dallas VideoFest was born on the heels of a wildly successful video art program called […]

Kelly Kitchens Posted On July 20, 2021

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