On behalf of the PRSA Dallas Honors and Awards Committee, we are pleased to announce our 2025 Pegasus Awards Winners. These include Pegasus Award winners and Award of Honor recipients in each eligible category, as well as Special Awards for individuals and teams.
Each year, the Pegasus Awards call for entries opens in August for work produced between August of the preceding year through July of the current year. Stay tuned for news about the Pegasus Awards to help you plan and enter, and be part of the biggest celebration of public relations, communications, and marketing in North Texas.
2025 PRSA Dallas Pegasus Award Winners
COMMUNITY RELATIONS
Community Relations
Pegasus Winner – Trozzolo (McDonald’s of North Texas Grimace Tour)
Award of Honor – The Vokol Group (Building Community Through Fandom: FAN EXPO Dallas)
Reputation/Brand Management presented by ABI
Pegasus Winner – Three Box Strategic Communications (Three Box for Compudopt: Leading the Digital Opportunity Movement)
Award of Honor – Meow Wolf Grapevine (Launch of Prime Materia)
Events & Observances
Pegasus Winner – TrizCom (PEPPA Pig Theme Park DFW Grand Opening)
Award of Honor – Allyn (2024 Susan G. Komen for the Cure Race/Walk Season)
Internal Communications
Pegasus Winner – Integrity (High Velocity M&A Communications Campaigns)
Marketing Communications
Pegasus Winner – Three Box for Chase Oaks Church (Communicating the Collective Good)
Crisis Communications
Pegasus Winner – Texans on Mission (Response to the Kerrville Flood)
Public Service presented by Fetterman Dunn
Pegasus Winner – Three Box Strategic Communications (Southwest Transplant Alliance: Honoring 50 Years of Hope, Healing & New Life)
Public Affairs
Pegasus Winner – Cooksey Communications (Developing an Effective Informational Campaign for the City of Victoria Venue Tax Election)
Award of Honor – Allyn (Walmart Drone Delivery)
Most Effective Campaign Under $10,000 Budget
Pegasus Winner – Genuine Article (The Magdalen House, A Timely Pitch Drives Lifesaving Action)
Award of Honor – A. Larry Ross Communications (Operation Christmas Joy)
PROJECTS
Media Relations
Pegasus Award – The Vokol Group (Illuminating North Texas: Tianyu Lights Festival 2024)
Award of Honor – The Vokol Group (Lighting Up Texas: The Light Park Holiday PR Campaign)
Digital Communications
Pegasus Award – Allyn & The Loop Dallas (Development Video)
Award of Honor – Burnett School of Medicine at TCU (TCU Mission Impossible Video)
Most Effective Influencer Promotion
Pegasus Award – Genuine Article (MANN + HUMMEL, Purolator x Walmart – Driving Innovation and Igniting Influence)
Award of Honor – Thunderly Marketing (Massageluxe Influencer Campaign)
SPECIAL AWARDS
Young PR Pro of the Year
Connor Gray, Meow Wolf Grapevine
PR Professional of the Year presented by JBP Consults
Ken Luce, LDWW
Educator of the Year
Kimberly H. Keller, University of North Texas
PR Provider / Vendor of the Year presented by JBP Consults
4media group
In-House Team of the Year presented by Trozzolo Communications
Buckner International
Agency of the Year
Genuine Article
PRESIDENTS AWARDS
Horizon Award
Tony Fay, CEO & Founder, Tony Fay PR
Norm Teich Award
Sandy Diaz Haley, Founder & Principal, SDH Communications
President’s Award for Outstanding Service to the Chapter
Greg Miller, Founder & Principal, Genuine Article
BEST IN SHOW AWARDS
PRSA Dallas Best in Show Awards presented by Tony Fay PR
Programs Winner – TrizCom Public Relations (PEPPA Pig Theme Park DFW)
Projects Winner – The Vokol Group (Illuminating North Texas: Tianyu Lights Festival 2024)
Want guaranteed exposure for your brand or organization at Pegasus 2026?
Email sponsorships@prsadallas.org with your interest.
