Dallas Advertising Agency Makes Magnetic New Hire
MindHandle, a Dallas advertising agency, has named industry veteran Bren Taylor Montgomery as Chief Technology Officer. Most recently, Montgomery was President of an award-winning technology agency that produced impactful work for Benchmark Bank, UT Southwestern, Texas A&M, Texas Center for Legal Ethics and Bimbo Bakeries USA.
“Bren brings so much more than technology expertise to our agency,” said Eric Harris, CEO of MindHandle. “Because she has also owned and operated businesses, she brings a wealth of leadership experience to our team.”
MindHandle believes the strongest brands are those who connect customer and employees through magnetic storytelling – integrating communications into a strong brand narrative. The agency was named “Best Food Marketer” earlier this year by the Dallas chapter of the American Advertising Federation, and last week was named 2020 “Overall Marketer of the Year” by the Dallas/Fort Worth Chapter of the American Marketing Association.
“I’m excited to join a company that has found so much success despite a challenging 2020,” said Montgomery. “It’s my chance to both introduce a new skillset into the agency and build a best-in-class department from the ground up, all while developing clients’ trust in technology.”
Before moving into technology and agency management, Montgomery began her career as a Compliance Officer at Goex International, and owner of North Texas Bookkeeping Services. After being Operations Director for five years at Dallas-based Insite, she moved into the role of president where she served for the past five years. Bren is a mentor for Compassionate Leadership, supporter of the United Way and activist for military veterans and member of the American Legion Auxiliary.
Founded in 2010, MindHandle is a Dallas-based branding agency that connects customers and employees through magnetic storytelling. MindHandle was created by senior leaders with experience spanning creative, technology, corporate marketing, employee experience and training. The agency’s award-winning contributions have generated powerful results from B2B and B2C industries ranging from healthcare to hospitality, and food to finance. Accounts include Chili’s Global, Texas Health Resources, Raising Cane’s Chicken Fingers, Benchmark Bank, Fish City Grill, and Residential Capital Partners among others. For more, visit mindhandle.com.