Panelists
2022 Lifetime Achievement Award Winner – Ivonne Kinser Avocados from Mexico
Ivonne is the Vice President of Marketing and Innovation for Avocados From Mexico. She leads a high-performance team and the innovation agenda that put Avocados From Mexico in the Fast Company 2021 list of Most Innovative Companies in the world, and the top in the branding category. Under her leadership, Avocados From Mexico’s work has won dozens of accolades and recognitions including the only brand earning the top #2 position as Merkle’s “Best Digital Super Bowl Campaigns” for five consecutive years – 2016 through 2020; an ANA REGGIE Award in 2020 for Disrupted Use of Digital Technology; and a Gold (Sol De Oro) for #Avosecrets – 2017 Super Bowl digital campaign, in the category of Real-Time Content at the FIAP competition in Buenos Aires.
2022 CMO of the Year – David Frederick formerly YMCA of Metropolitan Dallas
David Frederick joins the YMCA of San Diego County as the new EVP/Chief Strategy and Brand Officer. Previously, he was the Chief Marketing and Communications Officer for the YMCA of Metropolitan Dallas. David is the Chair of the national YMCA CMO Network that provides guidance and resources to marketing leaders across the national Y Movement. He also serves on the Board for Open Y, a national organization providing digital tools and resources to all YMCAs. Prior to the Y, he served as SVP/Chief Communications & Marketing Officer at United Way of Tarrant County and has worked for multiple companies including AT&T, Time Warner, and GE providing marketing communications, digital marketing, and strategy for over 25 years. David has a degree from Clemson University and lives in Dallas with his wife and two children.
2022 Marketer of the Year – Spire Agency – (Interview was with Steve Grey Partner, Spire Agency)
Spire Agency is the winner of the coveted overall Marketer of the Year! Their work for Cervey: Be Certain with Cervey was just what the doctor ordered. The prescription for success from Spire Agency delivered a powerful dose of an integrated brand launch which covered strategy, web, social, digital, collateral, trade shows and event marketing. A remarkable beginning for the for the inaugural Industry Awards – Healthcare Marketing category.
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