Marketing

The Container Store Celebrates Women’s History Month In-Store, Companywide & In the Community

Written by AdChat DFW

Throughout the month of March, The Container Store is proudly observing Women’s History Month, a celebration of the contributions of women throughout history. What began as a national week-long celebration forty years ago has evolved into a month-long observance recognized in countries around the world that continues to inspire and empower generations of women everywhere.

On March 8, we will join the celebration of International Women’s Day and pay tribute to the economic, political, and social impact of women across the globe. For more than one hundred years, International Women’s Day has served as a clarion call for accelerating gender parity and raising awareness about women’s equality. This year the International Women’s Day theme is #EmbraceEquity. Though the words “equity” and “equality” are often used interchangeable, they have slightly different meanings, as the International Women’s Day website explains:

Equality means each individual or group of people is given the same resources or opportunities.

Equity recognizes that each person has different circumstances, and allocates the exact resources and opportunities needed to reach an equal outcome.”

The Container Store is committed to doing everything we can to ensure equity in our employees’ opportunities to grow, develop and achieve their dreams. We continually work toward increasing the diversity of representation across our country–particularly with regards to women of color in leadership–but our efforts to achieve gender parity in both representation and compensation are positive indicators that we are moving in the right direction. As of 2023, 62% of our total management team (and overall workforce) is female, and women make up 52% of our executive leadership team.

We invite you to join the month-long celebration of Women’s History Month in-store, online and in the community. Here’s how we’re celebrating…

In-Store

There will be signage throughout our stores and at the registers that will allow our customers to learn how we’re commemorating Women’s History Month this year. 

Companywide

On March 8, we are hosting a panel discussion for our employees featuring Stacey Shively (Chief Merchandising Officer) and Maria Thereza Neisler (Senior Vice President of Finance) entitled Embrace. EmpowHER. Engage.

In the Community

To help both our customers and employees commit to forging a more inclusive world, we are encouraging them to share their #EmbraceEquity images, videos, resources, presentations, or articles on social media using hashtags #IWD2023 and #EmbraceEquity

As part of our commitment to give back to causes that are important to our employees and customers that align with our commitment to making a lasting social and economic impact, we invite you to support female entrepreneurs by contributing to the Lillie Knox Fund. Presented by the Women’s Business Council Southwest, the Lillie Knox Fund is a cash prize of up to $20,000, exclusively available to WBCS Women’s Business Enterprises, to help further business growth. The campaign will run throughout the month of March. Customers and employees can support the Lillie Knox Fund by making a donation here.

As we celebrate the contributions of women throughout history, let us acknowledge the progress we’ve made in society towards gender equality but also be reminded that the work is not done yet!

 

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