Check out the latest “Let’s Summer” campaign for PepsiCo with all your favorite iconic snacks and sips: Lay’s, Pepsi, Doritos, Mountain Dew, Tostitos, Pepsi Zero, Popcorners, and Starry. From the 80s, 90s, 2000s, 2010s, and 2020s summer may look a little different from year to year but you can always count on Frito-Lay and Pepsi to be there for every summer moment!
Highlighting each brand with its own moment and stringing them together in a way that drives the business objectives with content, packaging, in-store, social, and digital to run all summer long was no easy task. The team made sure no matter what summer moment you’re planning, our snacks and drinks are the only ones you’ll want this summer!
As always, huge thanks to everyone involved in order to pull this together.
Brett O’Brien Greg Lyons Tina Mahal Stacy Taffet James Wade Greg Herman Liam Flanigan Taisha Troncoso Amanda Mendel Zamore Lou Arbetter CAROL POCK Barry Rosen Tammy Schilling Dan Sipes Mylena Caldera Nick Scott Spencer Bagert Lauren Kozar Jordan Gilliam Benjy Greenberg Amanda Paluzi Corral The Den Editorial London Alley Entertainment Hannah Lux Davis The Mill Matt Fuller @Annie Hodelin Caitlin Coburn Winsor
original content
