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New Holiday H-E-B Spot from Plot Twist Creativity | Check It Out

2 years ago
by Plot Twist Creativity
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Written by Plot Twist Creativity

It’s that time of year again for another H-E-B holiday spot created by the magical team over at Plot Twist Creativity. 

Chris Smith from Plot Twist, stated, “The spot was the latest in a series of H-E-B Holiday spots showcasing great Holiday meats but also highlighting the great service from their in-store Partners. Customer service is one of the places they have a real edge on their competitors, especially around the craziness of the Holidays. The song is a re-recording of a duet by Gwen Stefani and Blake Shelton called “You Make It Feel Like Christmas.” It was done by Shindig Music in Los Angeles. We looked at a few other songs, but kept coming back to that one because the energy and message were right on.

Check it out…

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Plot Twist Creativity

Sometimes, just when you think you know how a story is going to turn out, something unexpected comes along that throws that story in a new, exciting, unforeseen direction. That’s when stories become legends. We call that moment a plot twist.

That’s the origin story of Plot Twist Creativity – an agency formed by industry veterans who came to an unexpected fork in the road and decided to forge their own path.

Plot Twist is dedicated to telling brand stories in new and unexpected ways, to finding key insights that intrigue and engage consumers and lead to thrilling outcomes. In short, we exist to make brands the heroes in the hearts and minds of people.

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