Editor Production

Lucky’s Sai Selvarajan’s “The Unlikely Fan” To World Premiere At SXSW 21

Written by Lucky Post

Immigrant, Texan, retiree and the mother of all b-ball enthusiasts. Meet The Unlikely Fan – a short documentary that blends style, substance, and the artful appreciation of basketball.

Sri Lankan born, Dallas-based, retired teacher….and hoops nut. Meet “The Unlikely Fan,” a basketball enthusiast who definitely doesn’t fit any preconceived image. Lucky Post editor Sai Selvarajan’s, multimedia documentary, one of his most personal projects, will enjoy its World Premiere at SXSW 21 (March 16th at 4pm).

Directed by Selvarajan and Jeff Bednarz, “The Unlikely Fan” is an ode to the power of sport to rally and inspire, to see the art of passing, dribbling, and shooting as balletic, and to share that appreciation with your loved ones. Especially when your loved one is the mother of all b-ball fans.

“As a filmmaker you’re always on the hunt for an interesting angle on the world, and sometimes that perspective is not just close to home, it is home” he reflects. “My mom and I talk on the phone every day and two things we always talk about are my kids and what happened in the NBA the previous night. I think just being around her inspired me to tell this story.”

When it came to creating the short, the filmmaker knew it had to be as colorful as the subject. Leaning into his design background, Selvarajan sought to craft something that felt handmade with love. Like most films, this work was a collective effort, with many people coming together, virtually, to make something even as the world – sporting events included – shut down.

“I’m very grateful for everyone involved and the opportunity to create, even when it felt like the world was just crumbling. I’ll always look back on this film with joy, because of the circumstances in which it was made. But I think you can feel the sense of urgency in the filmmaking, there’s no half stepping by anyone, every move feels bold and confident because they were all in.”

As all in as The Unlikely Fan herself. And that’s saying something.

Credits:
Directed by Sai Selvarajan and Jeff Bednarz
Starring: Gita Selvarajan
Cinematography by Andrew Ryan Shepherd, Mark Thomas, & Judd Myers
Original music composed and performed by Joey Kendall
Edited by Sai Selvarajan
Assistant editors: Alex Histerkamp and Lara Tillotson
Producer: Brandon Tapp
Visual Artists: Matt Wohlrab, Olivia Reneé Saldívar, Trevor Garza, Nicole Marxen-Myers
Sound Mix: Scottie Richardson
Color Correction: Neil Anderson
Effects: Seth Olson and Jake Odgers

About the author

Lucky Post

It has been said, "art depends on luck and talent."
We took that to heart when creating Lucky Post. The studio combines creative editorial, graphic design, sound design, mixing, color, compositing,VFX and finish. We love collaborating with clients and building creative solutions for agencies and brands. Designed for the people who inhabit it every day, and our clients who make it their temporary home, Lucky Post embodies a holistic approach to work-life. Love what you do, love where you do it.