Entertainment Marketing • Marketing • Production

Topgolf Live Stadium Series Makes Big 12 Debut at Baylor’s McLane Stadium

Written by Topgolf

David Mckillips, CEO @Topgolf posted on LinkedIn:

⛳️ 🏈 BIG 12, WE’RE COMING!!

Topgolf is bringing the Topgolf Live Stadium Series to Baylor University — our first Stadium Series event in the Big 12 Conference and our first at a university in the Great State of Texas!

From Oct. 29–Nov. 1, we’re transforming McLane Stadium into a one-of-a-kind golf, football and entertainment experience for Baylor Nation.

⛳ 22 Topgolf Live hitting bays inside the stadium
🏈 An exclusive Friday Night Watch Party for Baylor vs. UCF
🐻 VIP access to the Baylor Football Locker Room and Behringer Recruiting Lounge
🎉 Fanfest, food, beverages and entertainment
🤝 Corporate and premium hospitality experiences

But the Stadium Series is about more than four days of entertainment.We’re building a platform that can create new opportunities for universities and student-athletes, support NIL initiatives, connect athletes with brands and introduce them to careers across sports, entertainment, hospitality, media, marketing and live events. This is what happens when Topgolf meets college football.

Baylor is our first stop in the Big 12 — and another step toward taking the Topgolf Live Stadium Series to iconic college stadiums across the country.

Sic ’Em, Bears. 🐻⛳
#TopgolfLive StadiumSeries #Baylor #Big12 #CollegeFootball #NIL #SportsEntertainment

About the author

Topgolf

Topgolf is a technology-enabled global golf entertainment company that brings joy through more ways to play the game of golf. What started as a simple idea to make a driving range more fun has grown into one of the world's fastest growing brands at the intersection of play, technology and modern golf. Topgolf brands, which include Topgolf global venues, Toptracer and Topgolf Media/Gaming, are on a mission to enable Players to hit 50 billion golf balls between 2022 and 2025. To learn more or make plans to come play around, visit topgolf.com.