Kristi Adams, who worked for NTT DATA and its predecessor organizations (Dell Services and Perot Systems) for almost 35 years, will be joining bloomfield knoble Advertising (bk) on February 1, 2024, to take over the responsibilities of Luann Boggs, who announced her retirement as Vice President of Business Development in December 2023. Kristi will also add her strategic marketing services expertise to help the bk executive team support its clients’ needs.
“I have worked with bk as a marketing partner for the last five years and am excited to take on this role and expand their strategic advisory services,” said Kristi. “It was a difficult decision to leave my beloved NTT DATA family, but I can’t wait to dive into the possibilities that lie ahead with bk.”
Kristi most recently led the strategic marketing and events at NTT DATA. Before that, she spent most of her career building and leading the marketing, communications, business development, and training support services for the company’s vertical marketing divisions (primarily Healthcare Provider, Health Plan, and Life Sciences, but she also took on the responsibility for Financial Services, Insurance, Public Sector, and Education divisions while at Dell Services).
“Over the last 27 years, bk has built an amazing reputation as a ’trusted partner’ servicing large and private enterprises,” said Kristi. “I know as a client the kind of work ethic, passion for strategy, and creativity they bring to every project. I also appreciate their commitment to serving the local community, which is a passion of mine as well.”
“We are elated to have Kristi become part of the bk family,” said Chris Weatherley, bk Partner. “Kristi will bring a new energy and direction to the agency with her work experience and strategic services. Having Kristi join our team is an amazing opportunity for bk.”
(bloomfield knoble Advertising is based in The Star in Frisco and is an independent agency solving real business challenges through creative solutions, strategy, and innovation. To learn more, visit bloomfieldknoble.com.)
