Everything may be bigger in Texas, but Dallas is showing how small agencies can make huge impact. Four creative powerhouses from DFW earned national recognition in Ad Age’s 2025 Small Agency Awards, proving once again that our city is a creative force to be reckoned with.
BeautifulBeast – Silver | Southwest Agency of the Year
Celebrated for its bold ideas and sharp creative execution, BeautifulBeast continues to punch above its weight — building brand platforms with cultural resonance and fearless energy.
Genuine Article – Nonprofit Impact Recognition
With over half its business rooted in nonprofit marketing, this agency helped turn The Salvation Army’s Thanksgiving halftime show (featuring Lainey Wilson) into a national campaign with major media traction and increased digital donations.
270B – Silver | Best Use of AI
Their AI-powered “Guacline” campaign for Avocados From Mexico and Rob Gronkowski delivered over 463M earned impressions during the Super Bowl. Fans received personalized video messages and guac recipes from an AI-generated Gronk — proof that tech and creativity are better together.
3Headed Monster – Gold | Best Agency Culture
From custom “monster portraits” to a 7-year sabbatical program and a full-on “monster lair” HQ, this agency’s culture-first mindset isn’t just fun — it’s working. Their near-perfect employee retention rate speaks for itself.
Congratulations to all the 2025 winners putting Dallas on the map!
