Director | DP Production

charlieuniformtango Director Justin Wilson teams up with Ice-T for Raising Cane’s

charlieuniformtango announced Justin Wilson directed a :60 video for Raising Cane’s Chicken Fingers celebrating National Iced Tea Day (Friday, June 10th) with none other than the man himself, Ice-T.

Ice-T recently got behind the counter at a Raising Cane’s in Phoenix, Arizona and waited on surprised – and delighted – customers on National Iced Tea Day. Ice-T noted that Raising Cane’s iced tea is always fresh brewed and ice cold. He also commented to a customer that high gas prices had made him get a day job which brought giggles of acknowledgment. “Ice was an exceptional talent to work with and a joy to be around,” Justin said, “I’d jump at the chance to work with him again.”

Justin shot the action filled spot with several cameras, including two Sony fx9s, 4 GoPros, two insta360 cameras, a drone and DSLR. With a variety of angles to choose from, every Ice-T quote was captured multiple ways to give the editor flexibility in the cut.

Credits:

charlieuniformtango

Director: Justin Wilson
Line Producer: Cesar Velasco
Director of Photography: David Wells
Lead AC/Media Manager: Joshua Babur
2nd AC: Jessica Ramirez
2nd AC: Samantha Bell
Media Manager: Kayla Windsor

Raising Cane’s Chicken Fingers

Chief Marketing Officer: Christina Clarke
VP Creative Services: Tracy Ziepprecht
Creative Director: Scott Howard
Director, Creative Services: Meredith Verhagen
Sr. Motion Designer & Editor: Richard Escobedo

About the author

charlieuniformtango

With a reputation as one of America’s best production partners, charlieuniformtango is a nationally recognized studio offering full-service video and audio editing services, along with strategy, direction, motion design, VFX, content creation, and more. Tango has partnered with big brands, including American Airlines, JCPenny, Universal Orlando, Samsung, Keurig, Dr Pepper, McDonald’s, Jeep, RAM, The Home Depot, and top advertising agencies throughout the US. The company is based in Dallas with an office in Austin.

The list of Tango’s awards includes National ADDYs, AICE Awards, ANDYs and a Cannes Lion. The company’s work has been featured in the Communication Arts Annual and the AICP National Show – for the 20+ Superbowl spots the company has produced. And Tango’s long-form work has been programmed at premier festivals across the globe, including Sundance, SXSW, the Melbourne International Film Festival, and the Leeds International Film Festival. website. Contact Alyson Griffith | 214.288.2813 | www.agrepresents.com