Captivate Reaches Upscale Professionals in Office Towers
Captivate is a digital video network that delivers news, informational, and entertainment content to a very targeted audience in 11,600 elevator and lobby screens in over 1600 Class A office towers across North America. They also provide advertising space for companies who wish to reach upscale professionals in those buildings resulting in meaningful connections between viewers and brands.
The founders of Captivate recognized an opportunity to relieve the awkwardness that many people experience while riding with strangers in an elevator and set out to develop interesting content to occupy their attention.
Captivate has grown into an industry-leading digital media company engaging 13 million professionals monthly. Their editorial team hand curates compelling, brand safe content from best-in-class media providers such as The Wall Street Journal, Forbes, CNNMoney, Crains and many others.
We had the opportunity to sit down with Suzanne La Forgia, Captivate’s SVP of Sales, to learn more. Check out our interview.