Wins five awards on behalf of leadership and clients Avocados From Mexico and Mission Foods
Augustine Agency, one of North Texas’ fastest-growing fully-integrated marketing agencies, announced it was honored with five American Advertising Federation (AAF) of Dallas Awards (ADDY). Augustine expanded its business and opened its DFW metroplex branch in 2015. The agency’s growth in the region remains strong as it continues to lead the marketing and advertising space with top clients in the area including Avocados From Mexico (AFM) and Mission Foods. Augustine received two awards for Best Social Media Campaigns, both on behalf of Mission Foods. A Gold ADDY was awarded for the Sweet Hawaiian Tortillas campaign aimed to grow a new consumer base and bring excitement for a new line of tortillas to its current audience in social and shopper environments. A Bronze ADDY was awarded for the agency’s work behind its Mission Holidays campaigns, bringing mouthwatering food recipes to its social channels.
Another two Bronze ADDY’s were awarded for its work behind two separate AFM campaigns. The first, AFM’s Super Bowl Guac Bowl, was centered around the 2021 Super Bowl and resulted in record-breaking avocado sales. The fully integrated shopper and digital campaign included major football stars like Hall of Famer and Sports Newscaster Troy Aikman, as well as fellow Sports Newscaster Erin Andrews. A second Bronze ADDY was awarded for its Foodservice Playbook campaign; an educational B2B guide providing solutions and addressing the biggest back-of-house avocado questions in the foodservice industry.
“We are so honored to be recognized for our creative ideas amongst Dallas’ elite marketing and advertising organizations,” said Debbie Augustine, founder and executive creative director of Augustine Agency. “It’s humbling to be able to work with such amazing brands like Avocados From Mexico and Mission Foods. We are so proud of the exceptional results and look forward to delivering even more innovative marketing solutions this year.”
“After seeing the amount of immense talent in Dallas advertising, I knew it was the perfect place to expand Augustine Agency,” added Robert Nelson, CEO. “Our clients are inspired by being on the cutting edge of advertising, which makes working on their campaigns even more fulfilling.”
Additionally, Augustine’s Jeff Roberts was named AAF Dallas’ Agency Leader of the Year. Under Roberts’ leadership, Augustine has flourished into one of Dallas’ most awarded agencies. His creative inspiration and vision have propelled the agency to achieve a significant level of success.
“I feel extremely fortunate to be chosen for this prestigious award,” said Roberts. “It’s also a reflection of the entire team. It validates their flexibility, adaptability and resiliency over the past two years and our commitment to exceeding the innovative and creative marketing needs of our clients.”
Not only did Augustine win five awards, the agency was instrumental in creative concepting and development for this year’s event. The theme chosen was “Make History,” connecting to the uniqueness of the event venue, the Perot Museum of Nature and Science.
The ADDY Awards are the largest advertising awards program in the U.S. attracting thousands of entries every year through local ad chapter competitions. To learn more about Augustine’s work, go to augustineagency.com.
