What do you want to be when you grow up? In Haggar’s latest campaign, the possibilities are endless.
Produced by Dallas-based 1820 Productions, “You Can Be Anything” features one actor stepping into a variety of roles, imagining the many paths life can take. From lawyer and architect to doctor, astronaut, husband, and more, each transformation highlights a different version of the future, all wearing Haggar clothing.
The spot was shot on a clean white backdrop and set to a fun, upbeat soundtrack that repeats the message, “You can be anything if you just believe it.” Through a series of visual transitions, the actor moves seamlessly from one role to the next, with each wardrobe change revealing another possible future.
Sara Madsen Miller, COO & Executive Producer at 1820 Productions, stated, “When Haggar brought us the idea for You Can Be Anything, we saw an opportunity to create something simple, optimistic, and full of possibility. By putting one actor into multiple roles against a clean backdrop, we were able to let the performance, wardrobe, and transitions tell the story. The idea was to show that no matter what path you choose, Haggar can be part of the journey.”
The result is a playful reminder that you can be anything you want in live and do it all in Haggar style.
