Brian Linder, formerly Creative Principal with LERMA/, recently posted on LinkedIn:
It happened. I’ve started an independent advertising/creative practice.
None of this was the plan. But it really feels like it should have been the plan all along.
In the last few months, commissions have come in for:
• 4 brand identities
• 7 campaigns
• 1 website
• 2 AI films
Some peak moments: Joining forces with Daniel Beaudoing of Spaghetti Shotgun, we’ve become an agency of two for the white-hot Good Good Golf apparel brand. With SparkFarm, we launched the Sportsmo app, a college football app that turns fandom into funding. I helped Dallas Area Habitat for Humanity raise the roof for their 40th anniversary campaign. And a design and messaging rebrand for aiassurancegroup.com, a company that makes sure AI systems do what they’re supposed to. Since going solo, every month has brought new opportunities and great people.
I’m ready for more!
If you or someone you know needs any of the following, I’m here to help:
→ Big-agency creative and strategy without the big-agency bloat
→ Art, design, or copywriting support for your agency or in-house team
→ Brand design and messaging without bureaucracy
→ Creative direction for campaign ideation and execution
→ AI filmmaking to help your media plan punch above its weight
Let’s talk – itslinder.com
This year has been the most fun I’ve had in a decade; collaborating with independent creatives, strategists, directors, founders, CMOs, and collectives. The freedom is exhilarating. And it’s true, chasing your own dream is so much more satisfying than chasing someone else’s. I’ve been able to tap back in to why I love doing this stuff.
Thank you to everyone who’s conversed, trusted, referred, guided, partnered and collaborated. I’m looking at you: Daniel Beaudoing, Christine Rogers, Taylor Campbell, Jeffrey Lefkovits, Domonique Hollins (McClendon), Chaitan Fahnestock, Jeffrey Albee, Danny Neely, Roger Ricardo, Elisabeth Zuerker, Andrés De La Casa Huertas, Madison Southers, Andrew Hensley, Jennifer Estorga, Collin Quick, Ryan Beals, Paul Nelson, Erika Newsom, Jim Askew, Quinn Brown, Jayr Sotelo, Bennie Reed, Garrett Owen, Sean Donovan, Jaime Roderer, Caitlin Mitchell, Cheryl Huckabay, Stacie Barnett, Corey Austin, Corey Green, William Zamora, Shane Altman, Matt Hatchell, Zachery Danielson, Christopher Smith, Brian Nadurak, Chuck Schiller, Greg Christensen, Lan Freedman, Tripp Westbrook, the list really goes on .
To all the old and new friends, thank you again, for being incredible.



