After an intense judging period featuring 2163 entries from 33 countries, Groove Jones has won 2 Grand Awards, 4 Gold Awards, and 1 Silver in the 2021 NYX Marcom Awards.
GRAND AWARD
Client: Constellation Brands – Corona Extra
Production: Corona and Texas Longhorns “Horns Up Limes In” (HULI) Custom Sneaker
Category: Promotional
Case Study: https://www.groovejones.com/corona-webar-campaign-for-custom-sneakers/
GRAND AWARD
Client: Constellation Brands – Victoria
Production: Victoria’s Dia De Los Muertos Limited Edition WebAR
Category: Packaging
Case Study: https://www.groovejones.com/victorias-dia-de-los-muertos-web-ar-campaign/
GOLD AWARD
Client: Salesforce
Production: Up Next in Commerce by Salesforce
Category: Electronic Media / Social Media / Interactive Media | Web Element | Portal
GOLD AWARD
Client: Constellation Brands – Corona Extra
Production: Corona and Texas Longhorns “Horns Up Limes In” (HULI) Custom Sneaker
Category: Integrated Marketing / Other
Case Study: https://www.groovejones.com/corona-webar-campaign-for-custom-sneakers/
GOLD AWARD
Client: Callaway Golf
Production: Mavrik AR
Category: Web App
Case Study: https://www.groovejones.com/callaway-golf-launches-in-store-ar-promotion/
GOLD AWARD
Client: Constellation Brands – Corona Extra
Production: Corona and Texas Longhorns “Horns Up Limes In” (HULI) Custom Sneaker
Category: Integrated Mobile Experience
Case Study: https://www.groovejones.com/corona-webar-campaign-for-custom-sneakers/
SILVER AWARD
Client: Callaway Golf
Production: Mavrik AR
Category: Point of Purchase
Case Study: https://www.groovejones.com/callaway-golf-launches-in-store-ar-promotion/
About the NYX Marcom Awards
The International NYX Marcom Awards program was open to all marketing communications professionals, whose fresh ideas and creative expertise impressed the jury panel. “All the amazing individuals, agencies, and companies who joined the NYX Awards this year prove that creativity never dies, even in these trying times”, said Kenjo Ong, CEO of the International Awards Associate (IAA). “This win by (Winner’s Name) is a testament to their unbridled talent!”
Grand Jury Panel
The winning entries are judged impartially by a group of esteemed marketing communications professionals. IAA selected a panel of international judges in the adjudication process, adhering to a strict code of excellence. The 2021 NYX Awards panel comprises 40 professionals of various disciplines from 22 countries, and from large and small agencies, embracing diversity from all corners of the world.
NYX Marcom entries were ranked via blind judging in accordance with the best industry standards. Entries are evaluated based on creative proficiency and the ideation of the final work. Winners will then be selected based on their ability to meet competition criteria.
Website: https://nyxawards.com/marcom
