Firehouse will be leading creative and media projects for the Dallas Zoo through at least the first half of 2022, with projects already underway. Firehouse’s duties include developing creative campaigns for two key 2022 Dallas Zoo programs, and managing multiple media campaigns across a number of different initiatives, including advancement, education and general traffic drivers.
Kari Streiber, Vice President Marketing and Communications, said, “Firehouse stepped up when we needed help on a range of creative projects at the start of 2022, and fortunately, they’ve jumped right in as if we’ve been long-time partners. We’re thankful for their collaboration on new media strategies, new creative work, and new ideas for the initiatives we’re working on for the first part of the year.”
Steve Smith, Firehouse CEO, said “We’ve wanted to work with the Dallas Zoo for some time. Not only is it a beloved brand and an important part of the Dallas community, the Zoo has a great team who wants to do work that earns attention.”