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Friday 21 February 2020
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Digital Fight Club: Marketing | Fights Are Set! + 1

Digital Fight Club: Marketing | Fights Are Set! + 1

Digital Fight Club: Marketing is 2 weeks out! The fight card is set with some amazing agency execs duking it out over CMO chosen topics.

BONUS: We added a 6th fight due to popular demand. See below.

We have 6 brand and 5 agency slots left to get to 40 each. We have a bunch of “we’ll let you know”s so I am making it 1st come 1st served.

Email me now if you’re interested: mike@digitalfightclub.co

See the slate below or visit digitalfightlub.co to see the full card.

Fight 1: Agency Business Model of the Future

Fight 2: Creative & Media: Integrated or Separate?

Fight 3: Data & Personalization: Too much, too far?

Fight 4:  Experiential Marketing

Fight 5: Local Marketing

Fight 6: Biggest CMO Challenge: Inside/Outside of Brand?

More details..



Digital Fight Club

Panels are boring. So we put 2 technology experts in a boxing ring 2 feet from each other in front of 5 accomplished “referees” and let them defend their position on a topic in their field. We do this in front of 500 CEOs, technologists, entrepreneurs and investors. So there is no pressure. Then we let the refs and audience (that’s you) vote for a winner. That’s not boring. That’s fun. …and you might learn something.