TRG teams up with charlieuniformtango in new ThermaCare spot starring Ken Jeong
charlieuniformtango teamed up with TRG on a new campaign for ThermaCare heat wraps.
The first spot to break in the campaign, “BringTheHeat Slideshow”, stars actor, comedian, producer, writer and licensed physician Ken Jeong in a lab coat. In the spot, he’s presenting a slide show demonstrating how a regular heating pad ties you down with a cord.
Using ThermaCare heat wraps, you’re free to go about your day’s activities in comfort. Ken Jeong intersperses a few flattering photos of himself into the presentation, feigning surprise as the flirtatious photos appear.
“From the get-go, I knew this was going to be a fun project,” said charlieuniformtango Executive Producer, Mary Alice Butler. “When John McStravick told me I just HAD TO see some raw takes because they were hilarious, we knew it was going to be a memorable project from start to finish!”
Credits:
charlieuniformtango
Executive Producer – Mary Alice Butler
Editor – John McStravick
Color/Online Editor – Joey Waldrip
Editor Assist – Matt Pittman
Online Editor – Catherine Thomas
Audio Mix – Russell Smith
Motion Design – Gray Wilcox
TRG
Brand Management – Dale Hruby + Monica Little + Peyton Jones
Creative – Sue Batterton + Dave Stone + Alexis Bingham
Brand Strategy – Corey Green + Arturo Longoria
Digital Strategy – Matt Whittaker + Jon Villalobos + Scott Luther + Alexander Ford
Business Affairs – Sara Sax + Michael Sonnier
Media + Search Strategy – Kim Moss + Jeff Kempf + Trevor Monteiro + Conor MacDowell
Digital Production (CHL) – Brenda Talavera + Meredith Ford + Steven Rice + Joe Jansen
Broadcast Producer – Cassie Greenwald
Production – ArtClass
Jake Hurwitz –Director
Michael Montenegro – Producer
Rebecca Niles – Managing Director
Kat Garalli – Production Manager
Brooke Covington – Rep
Music – Storefront Music
John “Scrapper” Sneider – Composer / Managing Partner
Adam Elk – Composer/Owner
Kirsten Messier – Executive Producer