Advertising Public Relations

Champion Expands National Footprint with New Miami Office

Dallas-based agency strengthens presence from coast to coast in strategic move

Champion, the fully integrated PR and digital media agency specializing in restaurant, franchise and consumer brands, has established a beachhead in Miami, marking its latest milestone as it continues to grow its team, capabilities and client partnerships nationwide.

Located in the heart of Miami’s bustling downtown, the new satellite office is being led by Principal Eric Spiritas and adds a strategic South Florida hub to the agency’s established operations in Dallas and Los Angeles. The move further strengthens Champion’s ability to build relationships and support both existing and prospective clients within one of the country’s most dynamic hospitality and business communities with deep international ties.

“Miami has become an increasingly important hub for restaurant, franchising and retail brands, making it a natural next step for Champion,” said Spiritas. “Establishing a presence in South Florida allows us to continue growing alongside our clients while connecting with new opportunities in a market that aligns closely with the industries we serve.”

Champion has evolved from a leading public relations agency into a fully integrated omni-channel marketing partner known for building brands across multiple channels for maximum impact. In addition to its foundational public relations, local store marketing and sales-driving ideation expertise, Champion’s core services include influencer marketing, new store openings, consumer digital advertising, franchise lead-generation and organic social media.

Today, the agency represents an impressive roster of more than 80 restaurant brands — more than any other PR agency — including Buffalo Wild Wings, Jason’s Deli, Nothing Bundt Cakes, Cheba Hut, la Madeleine, Prince St. Pizza and Handel’s Ice Cream. Champion is a PRNEWS Agency Elite 120 honoree and is annually recognized as a “Best in Public Relations” agency in Entrepreneur magazine’s Top Franchise Suppliers Awards.

“Champion’s growth is a reflection of our continuing success in serving leading restaurant brands from coast to coast,” said Ladd Biro, founding principal at Champion. “The Miami office represents another important step in our evolution as an agency and reinforces our commitment to providing best-in-class strategic support and integrated solutions wherever our clients need us.”

With seasoned team members spanning major markets from Los Angeles to Dallas and now Miami, Champion continues to build on its reputation as a trusted partner for restaurant and consumer brands nationwide as it approaches its 25th anniversary in 2027.

For more information about Champion, visit championmgt.com

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Champion Management

What does it take to become a Champion?

Working harder than the competition, being fearless and having a solid strategy for success are good first steps. You also need a motivated support team that’s ready to push the boundaries and help you reach that next level.

At Champion, we take an integrative approach to building brands that spans multiple channels to achieve maximum impact. We immerse ourselves in your brand, industry trends and even your competition to create a compelling story that drives consumers and influencers to take action.

Our holistic approach includes media relations, social media, influencer partnerships, event planning and local market outreach – along with the occasional big splash – that gets people talking about your brand.