Frito-Lay® Variety Packs has teamed up with leading toy and game company Hasbro to show families...
Category - Marketing CPG
What? 7-Eleven, Inc. Announces the Arrival of New Big Bite® Hot Dog Sparkling Water
7-Eleven, Inc., the world’s largest convenience retailer, today announced a collection of new 7...
Frito-Lay Enlists Don Cheadle for Speakeasy-Themed Popcorners Spot
Chris Bellinger posted about the new Popcorners spot on LinkedIn today, and give lots of...
Making “Herstory”: Stacy’s® Pita Chips Teams Up with Barbie® to Champion Women Entrepreneurs
Stacy’s Pita Chips, a woman-founded brand with a longstanding legacy of supporting women...
Lay’s Partners with Football Icons David Beckham and Thierry Henry to Surprise 75,000 Fans in Epic Return of ‘No Lay’s, No Game’
The ‘No Lay’s, No Game’ platform is back with an in-stadium “Chip...
Doritos® Releases Big Game Action-Packed Spot for Dinamita® Starring Super Grannies Dina & Mita, and Danny Ramirez & Jenna Ortega
The first-ever Doritos Dinamita Super Bowl commercial blows away expectations by introducing fans...
Frito Lay Creates 8 Hilarious ‘Groundhog Day’ Ads For Lay’s Flavors
Chris Bellinger, Chief Creative Officer at Pepsico Foods US, has hit it out of the park again with...
Attention Food Marketers! Vantage Lab’s Ivonne Kinser Analyzes 10 Top Trends and Innovations From CES
Original Content With 12 official venues, 2.5 million net square feet of exhibit space, and 250...
Why Pepsi Wild Cherry’s New Campaign Focuses on Millennial Women
‘Get Wild’ is the brand’s first national ad in three years By Jon Springer. original content...
Frito-Lay Creates “Taste of Superbowl” Campaign for NFL Playoffs | Lots of Confetti
At Frito-Lay, we’re always looking for fresh ways to bring excitement to our fans as they get...