Tripwire’s new campaign from digital agency PMG with production and post by Camp Lucky encourages IT pros to spend less time worrying about their cloud security and more time exploring the various sci-fi futures dreamed up by their wild imaginations — be that the spontaneous combustion of trees, hostile aliens, or the asteroid apocalypse.
The campaign, which includes banner ads, targeted social media, and videos, contrasts IT pros’ anxieties with the comforting reminder that with Tripwire, one of the most trusted global providers of cyber security solutions for enterprise and industrial organizations, their cloud infrastructure is secure. Those exploding trees are clearly the more pressing issue.
Client: Tripwire
Agency: PMG
Executive Creative Director: Kyle Kelley
Executive Creative Director: Andrew Harper
Associate Creative Director: Lori Wittig
Associate Creative Director: Justin Prichard
Writer: Benjy Joung
Art Director: Kevin Yurasovich
Production Company: Camp Lucky
Director: Adam Littke
EP: Brandon Tapp
Producer: Elizabeth Spiva
Post Production: Camp Lucky
Editor: Logan Hefflefinger
Assistant Editor/Junior VFX: Jake Odgers
Graphic Artist: Seth Olson
Color: Neil Anderson
Audio: Scottie Richardson
Finish: Mark Sullivan
EP: Jessica Berry
