Dallas-Fort Worth PR and marketing communications firm BizCom Associates® will now add publicity to the list of services the agency will provide to current client A&W Restaurants.
BizCom’s goal is to use a comprehensive publicity campaign to increase awareness of the A&W Restaurants brand and its success stories. This is in addition to website development, lead generation, and video services provided by BizCom’s franchise marketing division, Brand J, which BizCom acquired earlier this year.
Founded in 1919, A&W Restaurants is America’s first franchised restaurant chain. Known for its all American Food, as well as Root Beer that is made fresh in each restaurant and served in frosty mugs, there are nearly 900 A&W Restaurants in the U.S. and Asia. For over a century, the beloved brand has created memories for families, sports teams, car enthusiasts, and more.
“The Brand J team has already done incredible work to help grow the A&W Restaurants brand, and now we have a chance to use an aggressive publicity campaign to share the brand’s inspirational success stories to audiences across the nation,” said BizCom co-founder and COO Monica Feid. “A&W Restaurants hold a special place in the hearts of people across generations. Our team is looking forward to working with such a revered and nostalgic brand and leveraging our expertise to drive their franchise development for future growth.”
More information on A&W Restaurants is available at https://awfranchising.com/.