One of Dallas’s premier creative resources, bubblemower, has teamed up with Mule Box Portable Storage for a new social campaign starring an unusual brand ambassador: a talking mule affectionately dubbed the “spokesmule.” In appearances, the spokesmule delivers no-nonsense musings that occasionally highlight Mule Box’s advantages over competitors.
When asked about the spokesmule, Kevin Paetzel, creative director at bubblemower, said, “Honestly, he’s been difficult to work with, never taking direction, constantly taking smoke breaks. But I must admit that mule has a charisma the camera hasn’t seen since Atticus Shaffer. Love him or hate him, you gotta love him.”
