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The Richards Group Introduces Jalapeño Poppers Campaign for H-E-B

Written by Patty H

Introducing the newest campaign for Texas Grocer H-E-B featuring Jalapeño Poppers, one of the chain’s featured products to hit shelves just in time for football season.  The spot features Houston Texan and recently published author Deshaun Watson and H-E-B commercial newcomer Justin Reid. “Poppers” debuted today, 9/23 in Houston markets and across digital platforms.

Watch spot…

https://www.youtube.com/watch?v=dkJyHyUzHw8&feature=youtu.be

About the author

Patty H