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The Container Store Celebrates Black History Month with ‘Limitless: Pioneers Redefining Possibilities’ Tribute

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Black History Month is a time to honor the rich heritage, groundbreaking contributions, and enduring legacy of African Americans. Its roots trace back to 1926 when historian Carter G. Woodson launched Negro History Week to spotlight Black achievements often overlooked in American history. By the 1970s, this observance expanded into a month-long celebration, ensuring greater recognition of Black excellence throughout the year.

At The Container Store, we are proud to celebrate Black History Month through Limitless: Pioneers Redefining Possibilities, a tribute to the trailblazers who have reshaped industries, broken barriers, and inspired future generations. Led by our Mosaic Employee Resource Group, this month-long celebration will feature a series of events, community initiatives, and in-store activations that amplify the contributions of Black pioneers.

One of the highlights of our internal celebration is a special keynote panel featuring trailblazing Black executives and leaders who have shattered ceilings and paved the way for others:

  • Maritza McClendon – U.S. Olympic Medalist
  • Chanel Christoff Davis – CEO, Davis Davis & Harmon LLC
  • Ashley Hines – CEO, The Tailored Life

This panel will explore the fearless and innovative spirit of Black pioneers who continue to redefine possibilities in their fields. The event will be streamed live and recorded, ensuring that all team members nationwide can engage and be inspired.

Beyond celebration, we are committed to making a lasting impact. That’s why the Container Store is a proud supporter of the American Heart Association’s Life Is Why™ campaign, which inspires individuals to honor their reasons for living healthier, longer lives.

This year, we’re supporting the American Heart Association in its mission to improve heart health and stroke outcomes in the Black community. Statistics show that Black and Hispanic adults experiencing cardiac arrest outside a hospital are less likely to receive bystander CPR—a critical factor in survival rates.

To help close this gap, we’re encouraging Hands-Only CPR training, aiming to equip at least one person per household with this life-saving skill. As a proud supporter of the Life Is Why™ campaign, we invite you to join us in raising awareness, educating loved ones, and contributing to a healthier future.

Throughout February, our stores will showcase informational signage celebrating Black History Month and highlighting our partnership with the American Heart Association. Customers will have the opportunity to contribute to the Life Is Why™ campaign at checkout, directly supporting initiatives that promote heart health in communities that need it most.

We invite you to celebrate with us—whether by tuning into our keynote panel, supporting heart health initiatives, or simply taking a moment to reflect on the extraordinary contributions of African Americans throughout history.

Let’s honor the past, celebrate the present, and build a limitless future together.

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