Source LLB: Photo Credit: LLB Independent agency LERMA/ has appointed Paco Conde as its first...
Author - Guest Author
Ivonne Kinser Explains the Myth of Authenticity
Source Everyone says they want to be authentic. Every brand says it is authentic. But if everyone’s...
JCPenney Wants Consumer to Rethink This Holiday
Left to Right: Marissa Thalberg, Michelle Wlazlo Photo Credit Brand Innovators Source Dianna...
Abhi Vyas Named VP of Performance Marketing at...
Abhi Vyas, VP at Verizon, announced on LinkedIn that he is joining OUTFRONT Media as VP of...
Show Creator Taylor Sheridan Expected to Leave...
Source When Sheridan’s contract with Paramount expires in 2028, he will join NBCUniversal on a five...
Six Flags Taps TMA For Creepy “Come Out &...
Source Six Flags wants your screams, and not just on its roller coasters. The theme park operator...
Led by Industry Veteran Andi Hill, Haute in Texas...
Photo credit: Andi Hill has been named as the leader of the newly launched agency Haute in Dallas...
Plano-based Parks Associates Announce Their 8th Annual...
Future of Video: Business of Streaming returns for eighth annual conference November 18-20 at the...
Entries Are Now Open for the 47th Telly Awards
Capture the Original in this year’s Telly Awards with new categories, new judges, and new events...
Lay’s Unveils Its Largest Brand Redesign in Nearly 100...
PepsiCo has announced the “largest brand redesign in Lay’s nearly 100-year history,” following...