Spire Agency has had the honor of serving as Texas’ most-awarded B2B branding agency since 2016. This year, the agency’s previous yearly awards record of 44 from 2022 was broken as Spire brought home an impressive 46 creative awards, remaining AAF District 10’s most-awarded B2B agency and one of the country’s most-recognized B2B shops.
This year’s accolades, spanning 12 different competitions and representing work from 10 different clients, resulted in one Best of Show, eight Platinum, 12 Gold, 15 Silver, two Bronze, four Honorable Mentions, an impressive consecutive win at the ADDYs for the Extreme Makeover award, and an inaugural AMA Agency of the Year win.
“The only place where success comes before work is in the dictionary.”
– Vidal Sassoon
Spire’s account and creative teams brought home some noteworthy hardware of their own, with Julia Cardali named “Young Professional of the Year” by AAF Dallas, Luke Bryant’s selection as “Ad 2 President of the Year” by District 10 of the American Advertising Federation, Alex Flores’ addition to the prestigious 32 Under 32 list by Ad 2 Dallas, and Katie Olivier’s ascension to the 2023 class of shining stars by the Dallas chapter of the American Advertising Federation.
“These industry awards and honors are only possible because our valued clients continue to trust us to do impactful work for their brands,” said Kimberly Tyner, Partner and Chief Creative Officer. “To be recognized for the dedication and effort that goes into the strategic and creative B2B product we deliver for our clients is truly a thrill.”
Without further ado, here’s a quick recap of the award show excitement from this year. Details for each can be found in the links.
Spire takes home three Excellence Awards:
- Pharmaceutical for Morris & Dickson
- Medical for Baby360
- Self-Promotion for Spire
Spire takes home nine ADDYs – one Gold, five Silver, two Bronze, and Extreme Makeover:
- Gold, four Silvers, one Bronze – Slacktoberfest for Slack David Sanger was awarded a Gold for Invitation, Silver for Packaging, Silver for Direct Marketing, Silver for the event, Silver for the campaign and a Bronze for Illustration
- Silver – Kr8om Reserve for Packaging
- Bronze – Cervey’s 340Beer & Oyster House for Event Marketing
- Extreme Makeover special award – Morris & Dickson. This marks the second year in a row Spire has won the Extreme Makeover category.
Spire recognized with five awards:
- Platinum – Agency Website, Spire Agency website
- Gold – B2B Website, Morris & Dickson
- Gold – Copywriting, Cole Ranch manifesto video
- Honorable mention – Corporate Image, TrinityRail Innovative Solutions video
- Honorable mention – B2B Website, Baby360
Spire awarded four awards for four different clients:
- Gold for Morris & Dickson in the B2B Website category
- Gold for Baby360 in the B2B Website category
- Gold for Tyler Technologies’ in the Annual Report category
- Silver for TrinityRail for B2B Branded Content
Spire awarded two ADDY awards, the second year in a row that Spire was a multi-award winner at the competitive District level:
- Silver for Card/Invitation/Announcement Campaign – Slacktoberfest, Slack Davis Sanger
- Silver for Package Design – Slacktoberfest, Slack Davis Sanger
Spire awarded six awards for four different B2B clients:
- Platinum – Morris & Dickson brand refresh
- Platinum – Tyler Technologies annual report
- Platinum – Baby360’s B2B website
- Platinum – TrinityRail “Innovative Solutions” integrated B2B campaign
- Gold – Baby360 logo
- Gold – TrinityRail “Innovative Solutions” video
Spire received three awards, all in B2B Branded Video Content:
- Silver – “How we build. How you live. Howard Hughes.” video for Howard Hughes
- Silver – TrinityRail’s “Solving Business Matters” video
- Silver – Spire’s Website Animation
Dallas Society of Visual Communications (DSVC)
Spire had four pieces make the show, and received a prestigious Silver Lightbulb award:
- Silver – Invitation, Direct Mail, Iconography, and Campaign for the Slack Davis Sanger Slacktoberfest event
Spire awarded four Platinums and one Gold for TrinityRail client videos:
- “Delivering Goods for the Good of All” – three Platinum, one Gold for special effects/animation, corporate image, and overarching campaign
- “Innovative Solutions: Solving Business Matters” – one Platinum award for short-form video/corporate image
Zweig Marketing Excellence Awards
Spire wins two awards for work with client Halff:
- First Place – Identity Rebrand category, “Purposed for People” campaign
- Second Place – Brand Video category, Manifesto Video, directed by award-winning photographer/director Stewart Cohen and produced in collaboration with SC Pictures of Dallas.
In its best Graphis year ever, Spire was awarded one Gold, three Silvers, and two Honorable Mentions in the international competition:
- Gold – Cole Ranch Logo
- Silver – Kr8om Reserve Packaging
- Silver – Spire B2BBQ Packaging
- Silver – Spire B2BBQ Self-Promotion
- Honorable Mention – Kr8om Logo
- Honorable Mention – The Solar Company Logo
The Dallas/Fort Worth chapter of the American Marketing Association (AMA DFW) named Spire Agency as the winner of its inaugural Agency of the Year during the annual Marketer of the Year gala. Spire was the only dedicated business-to-business (B2B) agency named a finalist for Agency of the Year.
“Happiness lies in the joy of achievement and the thrill of creative effort.”
– Franklin D. Roosevelt
“We’re thrilled to be closing out what was a truly great year for our shop,” said Steve Gray, Partner. “It always feels good to out-perform your own records, and our entire team shares in that pride and sense of accomplishment.”
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