HCK2 Marketing + Communications is pleased to announce that Kerri Fulks has been named President and COO. In her expanded role, she will oversee the agency’s day-to-day operations, cultivate client relationships and lead the team in delivering innovative marketing solutions that align with each client’s unique needs and objectives.
Fulks’ impact on the agency spans all areas of the business. She joined HCK2 in 2009 as an Account Supervisor and quickly moved through the roles of Operations Manager, Vice President of Operations, General Manager, and Chief Operating Officer, to which she was named in 2020. Fulks succeeds Heather Capps as President, while Capps continues as Founder and CEO, focusing on driving the company’s vision, strategic direction and long-term growth.
“Kerri’s unique ability to deepen client relationships while growing and mentoring our talented team is pivotal to our success,” says Heather Capps, Founder + CEO of HCK2. “I’m incredibly grateful for the partnership we’ve built over the years and look forward to continuing this journey together as we lead the firm into the future.”
This announcement comes at the start of HCK2’s 26th anniversary year and follows a strong year in terms of new business. Under her tenure, the agency has established itself as a trusted partner for brands seeking to strategically elevate their presence in the market and has achieved several top recognitions, including being named to the Forbes list of America’s Best PR Agencies in 2021.
“I am deeply honored to lead the firm I’ve had the privilege of shaping and growing over the past 15 years. The many roles I’ve taken on over the years have uniquely prepared me for this next chapter, and I’m ready to bring all that experience into this new position,” says Fulks. “I’m also incredibly grateful for the dedication and talent of our team, as their hard work and passion are the driving force behind our success, and I look forward to collaborating with them to achieve even greater things together.”
When not working, Fulks enjoys traveling with her husband and daughter, rooting for the Florida State Seminoles and listening to true crime podcasts. She is a member of Vistage and the Frisco National Charity League, a non-profit group of mothers and daughters who volunteer together to support their local community.
