Hispanic Agency

Dieste Launches New Look for ProvokeWeekly-Celebrates 250th Issue

ProvokeWeekly is Diary of Multicultural America

Dieste, Inc., a full-service creative agency based in Dallas, Texas, has re-launched its digital newsletter, #ProvokeWeekly. The new provokeweekly.com has an updated and simplified design and advanced features that are easy to navigate on all mobile platforms.

Dieste is launching this new look to celebrate the 250th consecutive publication issue, which has become a favorite resource for over 1,000 select marketers and influencers. “Provoke Weekly is a mental snack I look forward to for original insights on today’s increasingly multicultural world,” says Jen Guzman, Innovation Insights at MillerCoors

Dieste is also enhancing the search capabilities for past issues content on the company’s new website, Dieste.com. “These changes should provide increased utility to our existing users, and provide us with a powerful platform for continued thought leadership,” said Greg Knipp, Dieste’s CEO.

“It’s amazing how far we’ve come with ProvokeWeekly— from a small, humble thought piece only a few years ago to what it’s become in the mind of some people today: the ‘Diary of Multicultural America’. A place where people can get the latest snackable nuggets of information, ideas and opinions on culture, entertainment, tech, fashion, food and brands. All of it through a unique cultural lens that only Dieste can provide,” added Wegs, Dieste’s Chief Idea Officer.

 

About the author

Dieste

Dieste, Inc., the company for the new multicultural connected age, develops creative solutions and services to grow our clients' businesses. We work with brands and their partner agencies to better understand cultural audiences in order to improve brand relevance and drive significant results. Dieste is an "A" List Agency and four-time Ad Age Multicultural Agency of the Year winner and is part of The Collective, a division of Omnicom Group Inc.