The Dallas Mavericks and EVO Entertainment Group announced a multi-year partnership, naming EVO the Official Cinema and Entertainment Center of the Dallas Mavericks. As part of the partnership, EVO will become the Presenting Sponsor of the Mavs ManiAACs, the original all-male performance squad of the NBA. To commemorate the ManiAACs 20-year history with the organization, EVO and the Dallas Mavericks will produce a short-form documentary highlighting the entertainment team’s journey through the years, which will premiere at the EVO Entertainment Southlake venue. Additional Dallas Mavericks events that will be hosted at EVO Entertainment venues will be announced at a future date.
“The ManiAACs are grateful to be a part of the Dallas Mavericks family for over 20 years,” said Mavs ManiAACs Captain Rob “Big Rob” Maiden. “It’s with the support from partners like EVO Entertainment Group that help us keep the fans Rowdy, Loud and Proud!”
“EVO strategically partners with brands and organizations that are culturally relevant and know how to deliver high-energy entertainment – and the Dallas Mavericks do both,” said EVO Entertainment Group Chief Marketing Officer Marissa Blomstrom. “As we rapidly grow and establish EVO Entertainment in Texas and across the country, we saw an opportunity to showcase our venues to a broad audience seeking high-quality entertainment experiences.”
ABOUT EVO ENTERTAINMENT GROUP: Austin-based EVO Entertainment Group is driving the evolution of entertainment as the nation’s leading and largest operator of cinema-entertainment centers with a portfolio of brands that includes EVO Entertainment, EVO Cinemas, EVO Live, Elevate Rewards and ShowBiz Cinemas. The organization creates experiential entertainment destinations that offer a broad slate of activities including films, lanes, games, and attractions like climbing walls, virtual reality, ropes courses, and bumper cars, while serving elevated cuisine from their scratch-kitchens and bars. The company currently employs 1,000+ team members and entertains 8 million+ guests annually across 164 cinema screens, 129 bowling lanes, a 3,000-capacity outdoor music venue, and more than 45,000 square feet of gaming and attractions space. With a relentless focus on an elevated guest experience, EVO has a way to play for all ages.
