Category - Retail Marketing

Marketing • Retail Marketing

JCPenney Launches David Beckham’s New Fragrance Collection

1 year ago

JCPenney is thrilled to introduce The Collection by soccer legend and English icon, David Beckham...

Marketing • Retail Marketing

JCPenney Creates ‘Make It Count’ Campaign for Brand Relaunch

2 years ago

JCPenney is reintroducing itself to consumers via a new strategy that draws upon the company’s 120...

Marketing • Retail Marketing

FOSSIL® Launches ‘Made for This’ Campaign Ushering in a New Brand Era

2 years ago

FOSSIL® is excited to announce the launch of their latest campaign, Made For This. Alongside the...

Retail Marketing

JCPenney Launches Everyday Luxury Styles with Jason Bolden

2 years ago

 JCPenney has partnered with celebrity stylist, Jason Bolden, known for his iconic red-carpet and...