By Monica Feid The minute Mary Thompson – CFE, COO of Neighborly®, accepted my invitation to...
Category - Advertising
Basis Technologies and FreeWheel Partner to Fuel Greater Advertiser Access to Premium CTV Ad Inventory
The two companies are teaming up to drive greater programmatic guaranteed access to premium CTV for...
Applications for PMG’s Graduate Leadership Program Are Now Open
Applications for PMG’s award-winning Graduate Leadership Program (GLP) are now open! The GLP is an...
The Ward Group Weighs in on AI Enhancing Workflows and Driving Results
The dominance of artificial intelligence (AI) has undeniably captured the attention of the media in...
31,000 FT Creates Another Fun Epson Campaign with Shaq | Sugar Shoots, Republic Edits
31,000 FT, the little shop with the big spokesman Shaquille O’Neal just launched another new...
Tegan Secures Spot on Inc.’s ‘Fastest Growing Private Companies in America’
On Tues., August 15, the globally recognized multimedia brand, Inc., released its annual rankings...
Groove Jones Creates AI-Powered S”Elfies” for Keebler Client
This case study highlights the use of AI technology in the innovative customer engagement campaign...
LERMA/ Combats AI’s DEI Bias | Trains Model Using Staff’s Likeness
The Stable Diffusion model will be free and open-source More than 20 employees at Lerma/, the...
BeautifulBeast Teams up with Visit San Antonio to Unleash a Metaverse Marvel
San Antonio is the first city in Texas with a presence in the Metaverse Cross-cultural agency...
Plot Twist Creates Fun :15 Public Savings Announcements for H-E-B
H-E-B doesn’t get enough credit for all the ways they help customers save money. So Plot Twist...
BizCom Associates™ Adds PrimoHoagies To Its Growing Roster Of World-Class Clients
Dallas-Fort Worth PR and marketing communications firm BizCom Associates™ has added PrimoHoagies...
Team One Announces New Leadership for Dallas Office
Team One Appoints Next Generation Leaders; Putting Creativity and Collaboration on A Pedestal with...
LERMA/ Releases Latest “He Gets Us” Spot
Our latest He Gets Us commercial starts running today. David Morring, Creative Principal at LERMA...
Vantage Lab Explains Why VR and AR Paving the Way for Business and Brand Growth
In the dynamic landscape of marketing, Virtual Reality (VR) and Augmented Reality (AR) are emerging...
Nexstar Media Names Ex-Fox Executive Michael Biard as President and Chief Operating Officer
Nexstar Media Group, Inc. “Nexstar” or the “Company”), recently announced the appointment of media...
TMA Reveals the State of Web3 Marketing
By Erick Sigmond + Monty Lack Judging by the headlines about AI, it would appear that adland has...
Raze Media Tells Us How GA4 Can Evolve Your Business
Since 2005, Google created software to help businesses and other users collect data. Since...
Firehouse and Hooters Bring the Heat on National Chicken Wing Day Just in Time for Football Season
National Chicken Wing Day is tomorrow, July 29, and Hooters is building anticipation for the...
LERMA/ Wins Ad Age’s Small Agency of the Year, 76-150 Employees, Gold
original content Lerma/ has spent the last year building on its successes. Winner of the 2022 Small...
Tegan Teams up with Levine Academy
Tegan is proud to announce their brand new partnership with the incredible folks at Ann and Nate...
From Creativity to Innovation: The Crucial Leap
Innovation is a realm often misconstrued as solely a product of creative minds. While creativity...
Tracy-Locke Names New SVP, Executive Director of Omnicommerce Experience Design
Leading commerce and communications agency Tracy-Locke has announced the appointment of Dan Pereira...
Shug’s Bagels Selects Tegan for Agency of Record
There’s nothing better than the smell of an authentic, kettle-boiled bagel in the morning (or...
Augustine Agency Creates ‘EPIC in Every Direction’ Campaign for Siskiyou
How do you create an EPIC campaign to attract California road-trippers to the destination, build...
Tracy-Locke Invents Colachup Condiment for Pepsi | Proves Hot Dogs are #BetterWithPepsi
Over the past couple years Pepsi has made it a priority to prove that food is #BetterWithPepsi...
Balcom Named Agency of Record for DFW-Based Xochitl Inc.
Balcom Agency has been selected by Xochitl, maker of corn chip products and varieties of salsa, as...
Plot Twist Welcomes Tony Rucker as Producer
We’re so excited to welcome this rockin’ producer to our Twisterverse. Everybody...
Digital Experience Consultancy Bottle Rocket Appoints Andrew Sevin as President
Dallas-based Bottle Rocket, a global digital experience consultancy and part of Ogilvy’s global...
The Symbiotic Relationship Between Creativity and Technology
The crossroads of creativity and technology is a dynamic arena. Technology, in its multifaceted...
Plot Twist Creates H-E-B’s Astros Campaign “Victory Lap” for World Series Champs
There back ! Plot Twist Creativity recently completed another round of H-E-B spot starring the...