Dallas-Fort Worth PR and marketing communications agency BizCom Associates™ has added Lumin Fitness, the World’s Smartest Fitness Studio, to its growing roster of clients.
Lumin Fitness has retained BizCom to drive an integrated media relations and digital strategy program that will maximize the launch of the brand with the opening of its first studio in Irving-Las Colinas, Texas, as well as its entry into franchising.
Developed by fitness, entertainment and gaming industry veterans, the emerging brand is poised to revolutionize the fitness industry with its original and proprietary approach that utilizes the latest advances in technology to create the most intelligent, interactive and individualized fitness experience in the world. The Smart Fitness Studio incorporates artificial intelligence, digital display, motion tracking and object detection to keep every workout fresh and engaging through personalization, gamification and progress tracking.
“Lumin Fitness is a business concept that will transform the lives of both customers and franchise owners as it redefines the fitness industry, and the story of its debut is one we are eager to begin sharing,” said BizCom Associates co-founder and COO Monica Feid. “We look forward to using an array of communication tools to help launch the first studio in the Dallas-Fort Worth market and subsequently grow Lumin Fitness’ franchise network across the nation and around the world.”
Lumin Fitness’ first studio is set to open later this summer in Irving-Las Colinas. Meanwhile, the brand is actively seeking prospects to drive network growth through franchising. Learn more at https://lumin.fitness/franchising/ or by following the brand on LinkedIn.
