Largest online resource for information on vision-related topics targets growth of its influence and presence worldwide
Dallas-Fort Worth-based PR and marketing communications agency BizCom Associates has added the largest online resource for information about vision health and wellness, All About Vision, to the firm’s client roster.
Launched in 2000 by a group of professionals involved in eye care journalism, AllAboutVision.com turns evidence-based medical information into engaging content for millions of readers across 12 countries and 10 languages.
BizCom was selected to increase awareness of the trustworthy independent website and the valuable information it provides to the public through a blended publicity and social media campaign.
“Our goal is to make sure All About Vision is the go-to online resource when anyone needs reliable information on vision care,” said BizCom co-founder and President Monica Feid. “There is a lot of questionable healthcare information on the internet. That is why it is important that the public knows that the information provided by All About Vision is typically written and reviewed by licensed optometrists, ophthalmologists, opticians and other health care professionals or gathered from vetted, authoritative sources and then fact-checked for accuracy by at least one eye doctor or member of the editorial staff.”