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Friday 24 November 2017
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Editor’s Pick

“Editor’s Pick” for Thought Leadership

Patty Harrison
Editor-in-Chief AdChat DFW

This month’s pick is on the very personal subject of female contraception. Many external services such as TV, movies and healthcare policymakers often put women in a box and assume a generalized vision of women and how they view themselves. In this article, written by Samantha Moeller, Account Supervisor at Dieste, the key takeaway was that most women struggle to find a contraceptive brand that truly understands them. For the last 20 years, Dieste has been a leader in innovative multicultural marketing.  This thought leadership article proves they did their research to get to the truth on a very sensitive subject.

Contraception & How Women Really See Themselves

Dieste’s Provoke Weekly | What Emerging Stars Program Taught me About Women and Healthcare

by Samantha Moeller, Account Supervisor, Dieste I recently had the privilege to participate in Omnicom’s Emerging Stars program, in...

Working Productively with Millennials in the Agency World

by Gary Hooker, CMO, Imaginuity There’s no question about it. Millennials are a new breed of employee. Some see managing them in the...