Download Integer’s New Issue of The Checkout – Holiday Edition | Inside the Commerce Experience

Written by Integer

Holiday shopping in 2020 will be a unique experience compared to years past. Historical shifts in the direction of eCommerce‑centric habits are coinciding with an unprecedented holiday season. Let’s take a look at the changes taking place as well as the developments that are exclusive to 2020.

• How major events like the COVID-19 pandemic will impact the average consumer and, in turn, this holiday season for brands and retailers
• Changes in how shoppers are gathering information for the 2020 holiday season
• The differences in shopping priorities for the holiday season
• Tips for success at the end of 2020

Download it here.

About the author


About The Integer Group®

We are the Growth Company.

The challenges that marketers lose sleep over are the very things we dream about: uncovering, creating and sustaining Growth for the brands we work with. We believe in the power of data-driven intelligence to uncover the most rewarding Growth opportunities with our clients and to fuel creativity that delivers results. Our work starts conversations, creates connections and drives conversion that can be measured and optimized in real time through our core capabilities: Retail Experience Design, Retail Marketing, eCommerce & Social Commerce, Connected Commerce Media, Brand Communications & Activation, and Technology & Innovation.

Integer is a key member of Omnicom Group Inc. and Omnicom Commerce Group. Integer also serves as the commerce arm of TBWA\Worldwide. With more than 1,000 data and culture-driven associates in 21 offices around the globe, we are all commonly focused on growth for clients, including AT&T, FedEx, Frito-Lay, Michelin, Nestlé, P&G, PepsiCo, Starbucks and more.