Two Moroch Family of Companies’ employees have recently been named to the inaugural class of AAF Dallas Shining Stars. Elba Intriago, Co-Founder and Executive Vice President at Inspire Agency, and Kala Brock-Stevens, Senior Media Specialist at NEXTMedia, are among those recognized by AAF Dallas as the 20 best women in the local advertising industry who are breaking glass ceilings, serving as thought leaders and paving the way for generations to come. Both will be honored at the Shining Stars luncheon on June 13 at the House of Blues. Learn more about the Moroch Family of Companies winners below:
Elba Intriago – Co-Founder and Executive Vice President, Inspire Agency
Elba Intriago is the Co-Founder and Executive Vice President of Inspire Agency. In this role, she oversees the executive team, leads development plans and strategic partnerships. For Inspire, Elba initially led the McDonald’s account team, focusing on the evolving Hispanic consumer segment that includes the bicultural-millennial youth and affluent Latinas. In addition to McDonald’s, her advertising experience also includes Anheuser-Busch, ALLTEL/Verizon Communications, Visionworks, Avocados from Mexico, Attachmate Latin America and Compass Bank/BBV. Her agency credentials and international business experience in Latin America, combined with Wall Street experience, have helped her become the advertising leader she is today. Elba has also served as a TV spokesperson for brands and non-profits, connecting with a core demographic: moms and hardworking Latinas like herself.
Kala Brock-Stevens, Senior Media Specialist, NEXTMedia
Kala Brock-Stevens is a Senior Media Specialist at NEXTMedia, the national media planning and buying arm of the Moroch Family of Companies in Dallas. Kala works with brands such as Texas A&M University, FASTSIGNS, Insperity, Lampe Berger, Visionworks, and Dickies. Kala is a co-founder of Ad2Dallas, an affiliate chapter of AAF Dallas for advertising and marketing professionals under the age of 32. With Ad2Dallas, Kala has helped lead the chapter to become the largest Ad2 chapter in the US. During her time with Ad2, Kala has helped elevate Ad2Dallas’ Public Service competition campaigns for deserving Dallas-area non-profits: Play Like a Girl!, Commit!, and My Possibilities. As this year’s Director of Club Achievement, Ad2Dallas won 2nd Place in Public Service, 3rd Place in Government, and 3rd Place in Membership across AAF’s National Club Achievement Awards for Division V clubs. In 2015, Kala participated in the 4A’s Institute of Advertising Studies (IAAS) developing a campaign for La Quinta. Kala graduated from Texas State University with a B.A. in Advertising in 2010 and was named Most Outstanding Advertising Student of 2010. While at Texas State, she participated as Media Director in the National Student Advertising Competition on the 2010 State Farm campaign. That year, Texas State won Best Media Plan from AAF District 10. The team proceeded to national competition at ADMERICA and won 2nd place. She is currently seeking her MBA from Sul Ross State University.