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The Art & Science of Neuromarketing

September 12, 2017 @ 11:30 am - 1:00 pm

When Freud Meets Draper

AAF Dallas Food for Thought series proudly presents: The Art and Science of Neuromarketing: What Works and Why! Feed your belly and your brain to get smart about Neuromarketing and how it is changing the game for advertisers. Our keynote speaker Dr. Michelle Adams will give us the download on how brands are leveraging neuroscience to better understand human behavior. In her fast and fun presentation you’ll learn:

  • How to leverage 3 key neuromarketing strategies you can apply to your brands now
  • How emotional connection to ads through testing strategies paired with traditional methods
  • How other brands are leveraging science to make the art of advertising more effective


September 12, 2017
11:30 am - 1:00 pm
Event Category:


AAF Dallas


2120 McKinney Ave
Dallas, TX , 75201
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